{"id":7934,"date":"2021-06-17T14:39:55","date_gmt":"2021-06-17T14:39:55","guid":{"rendered":"https:\/\/help.fromdoppler.com\/es\/?p=7934"},"modified":"2024-11-15T16:07:16","modified_gmt":"2024-11-15T16:07:16","slug":"como-crear-automation-de-pago-pendiente","status":"publish","type":"post","link":"https:\/\/help.fromdoppler.com\/es\/como-crear-automation-de-pago-pendiente\/","title":{"rendered":"C\u00f3mo crear un Automation de Pago Pendiente"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Activando este Flujo Automatizado, los visitantes de tu Tienda recibir\u00e1n un Correo Electr\u00f3nico cada vez que tengan una compra pendiente de pago donde ver\u00e1n el detalle de los art\u00edculos seleccionados. El objetivo del Automation de Pago Pendiente es <\/span><b>animarlos a finalizar su compra.<\/b> <strong>Podr\u00e1s utilizarlo para Tiendanube y Woocommerce, pr\u00f3ximamente habr\u00e1 m\u00e1s tiendas habilitadas.<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">\u00a1Lo creas y configuras una sola vez y funcionar\u00e1 para siempre! Sigue leyendo para ver el paso a paso e implementar esta funcionalidad.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Antes de comenzar, aseg\u00farate de <\/span><b>tener activa la integraci\u00f3n<\/b><span style=\"font-weight: 400;\"> entre Doppler y tu Tienda Online. \u00bfA\u00fan no tienes las plataformas integradas? <\/span><strong><a href=\"https:\/\/help.fromdoppler.com\/es\/como-integrar-doppler-con-tienda-nube\/\">Revisa este post<\/a>.<\/strong><\/p>\n<h2><strong>Paso a paso para activar un flujo de Automation de Pago Pendiente<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">1-\u00a0 Una vez dentro de tu cuenta de Doppler, ve a <\/span><b>Automation <\/b><span style=\"font-weight: 400;\">y <\/span><b>Crear Automation<\/b><span style=\"font-weight: 400;\">. All\u00ed ver\u00e1s el box de Pago Pendiente habilitado (si es que tienes tu cuenta de Doppler correctamente sincronizada con tu Tienda Online).\u00a0<\/span><\/p>\n<p><img class=\"alignnone  wp-image-11296\" src=\"https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_14.jpg\" alt=\"\" width=\"774\" height=\"328\" srcset=\"https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_14.jpg 1489w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_14-300x127.jpg 300w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_14-1024x434.jpg 1024w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_14-768x325.jpg 768w\" sizes=\"(max-width: 774px) 100vw, 774px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">2- Luego de hacer clic en el box de Pago Pendiente ver\u00e1s el lienzo de Automation listo para comenzar a configurarlo.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En las <\/span><b>Condiciones Iniciales<\/b> <span style=\"font-weight: 400;\">setear el <\/span><b>tiempo de espera <\/b><span style=\"font-weight: 400;\">luego de que el usuario abandon\u00f3 la Tienda sin concretar el pago.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Aqu\u00ed podr\u00e1s determinar las horas de espera que prefieras. Transcurrido el mismo se enviar\u00e1 el Email de Pago Pendiente.<\/span><\/p>\n<p><img class=\"alignnone wp-image-11278\" src=\"https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_6.jpg\" alt=\"\" width=\"773\" height=\"350\" srcset=\"https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_6.jpg 1910w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_6-300x136.jpg 300w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_6-1024x463.jpg 1024w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_6-768x347.jpg 768w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_6-1536x695.jpg 1536w\" sizes=\"(max-width: 773px) 100vw, 773px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">3- En el lienzo situado a la derecha de la pantalla ver\u00e1s el progreso del Flujo Automatizado que est\u00e1s creando. Haciendo clic en <\/span><b>elemento Email<\/b><span style=\"font-weight: 400;\"> podr\u00e1s editar el Asunto, Pre encabezado, nombre e Email del remitente y direcci\u00f3n de respuesta, as\u00ed como <\/span><b>importar un HTML o editar una Plantilla predise\u00f1ada.<\/b><\/p>\n<p><img class=\"alignnone wp-image-11279\" src=\"https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_7.jpg\" alt=\"\" width=\"778\" height=\"352\" srcset=\"https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_7.jpg 1901w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_7-300x136.jpg 300w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_7-1024x464.jpg 1024w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_7-768x348.jpg 768w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_7-1536x696.jpg 1536w\" sizes=\"(max-width: 778px) 100vw, 778px\" \/><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">En la categor\u00eda <\/span><b>Pago Pendiente<\/b><span style=\"font-weight: 400;\"> del Editor de Plantillas encontrar\u00e1s Templates predise\u00f1ados y configurados para que Doppler levante autom\u00e1ticamente de tu Tienda la informaci\u00f3n de los productos.<\/span><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">Si decides usar una de nuestras Plantillas, no tendr\u00e1s que preocuparte por incluir nada de c\u00f3digo extra. \u00danicamente deber\u00e1s <\/span><strong><a href=\"https:\/\/help.fromdoppler.com\/es\/disenar-campanas-impactantes-editor-doppler\/\">personalizarla con la est\u00e9tica de tu negocio<\/a><\/strong><span style=\"font-weight: 400;\">, ya que la importaci\u00f3n de los productos pendientes de pago se har\u00e1 de forma autom\u00e1tica.\u00a0<\/span><\/p>\n<p><img class=\"alignnone size-full wp-image-11147\" src=\"https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_5.png\" alt=\"\" width=\"773\" height=\"487\" srcset=\"https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_5.png 773w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_5-300x189.png 300w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_5-768x484.png 768w\" sizes=\"(max-width: 773px) 100vw, 773px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Tambi\u00e9n puedes utilizar una <\/span><b>Plantilla que no est\u00e9 dentro de la categor\u00eda Pago Pendiente. <\/b><span style=\"font-weight: 400;\">Solo aseg\u00farate de <\/span><b>arrastrar y soltar el elemento Detalle de Compra <\/b><span style=\"font-weight: 400;\">en la estructura del Template; de lo contrario la informaci\u00f3n acerca de los art\u00edculos pendientes de pago no se mostrar\u00e1.\u00a0<\/span><\/p>\n<p><img class=\"alignnone  wp-image-11295\" src=\"https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_13.jpg\" alt=\"\" width=\"771\" height=\"349\" srcset=\"https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_13.jpg 1910w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_13-300x136.jpg 300w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_13-1024x463.jpg 1024w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_13-768x347.jpg 768w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_13-1536x695.jpg 1536w\" sizes=\"(max-width: 771px) 100vw, 771px\" \/><\/p>\n<p>Recuerda que puedes <strong>editar el estilo, los colores y el orden de aparici\u00f3n<\/strong> del texto din\u00e1mico que contiene el elemento; tambi\u00e9n podr\u00edas <strong>agregar contenido<\/strong> si quisieras. Ten en cuenta que estas decisiones se mantendr\u00e1n para cada producto que se muestre y cada Email din\u00e1mico que se env\u00ede.<\/p>\n<p><span style=\"font-weight: 400;\">En el caso que decidas <strong>importar tu propio HTML, <\/strong><\/span><b>el c\u00f3digo deber\u00e1 contener ciertos tags <\/b><span style=\"font-weight: 400;\">para que funcione como un Email din\u00e1mico que se complete con contenido personalizado, cada vez y para cada Contacto. No olvides incluirlos dentro de los tags &lt;body&gt; &lt;\/body&gt; del HTML.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A continuaci\u00f3n encontrar\u00e1s los tags y valores que deber\u00e1s incluir, as\u00ed como una breve explicaci\u00f3n de cada uno.<\/span><\/p>\n<p><img class=\"aligncenter wp-image-7935\" src=\"https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_836-300x191.png\" alt=\"codigo html elemento detalle de compra\" width=\"600\" height=\"382\" srcset=\"https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_836-300x191.png 300w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_836-768x489.png 768w, https:\/\/help.fromdoppler.com\/wp-content\/uploads\/2021\/06\/Screenshot_836.png 910w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">4- Una vez que importes tu Email o edites una Plantilla, ya habr\u00e1s configurado un Flujo Automatizado para atraer a tu Tienda a los usuarios que tienen una compra pendiente de pago.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Si quisieras podr\u00edas sumarle otros pasos como un reenv\u00edo o la asociaci\u00f3n a una Lista espec\u00edfica, de acuerdo al comportamiento de ese usuario con tu Correo (si lo abri\u00f3 o no, si hizo clic para volver a tu Tienda o no).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">5- Cuando consideres que tu flujo est\u00e1 terminado y que todos los pasos est\u00e1n completos, no olvides hacer clic en <\/span><b>Iniciar Automation<\/b><span style=\"font-weight: 400;\">. A partir de ese momento, tus compradores recibir\u00e1n una notificaci\u00f3n v\u00eda Email cada vez que se genera una orden de pago y transcurrido cierto tiempo, esta contin\u00fae en estado pendiente.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Eso fue todo. <\/span><b>\u00a1Muchos \u00e9xitos con tus Campa\u00f1as!<\/b><\/p>","protected":false},"excerpt":{"rendered":"<p>Activando este Flujo Automatizado, los visitantes de tu Tienda recibir\u00e1n un Correo Electr\u00f3nico cada vez que tengan una compra pendiente de pago donde ver\u00e1n el detalle de los art\u00edculos seleccionados.<\/p>\n","protected":false},"author":24,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[581,487,486],"tags":[742,710,694],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>C\u00f3mo crear un Automation de Pago 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