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What is RFM analysis and how is it used?

  • By Gaspar Cirullo
  • Category Campaigns

RFM is a model that determines the different categories of customers that a business has. It is called this because of the variables that are used to perform this analysis: Recency, Frequency and Monetary. Purchase Recency: Days since the last purchase. Purchase Frequency: Average number of purchases or orders made in a given period of […]

How to integrate Doppler with Tiendup

  • By Gonzalo Garcia
  • Category Integrations

If you use the Tiendup E-commerce, it will be useful to know how to synchronize it with your Doppler account. This way, you will be able to manage your Email Marketing campaigns and contact lists to send hyper-personalized communications. Integrating Doppler with Tiendup is very easy! You will learn the process step by step. Adding […]

On-Site Tracking: how to link domains to each other

  • By Gonzalo Garcia
  • Category Campaigns, Email Automation

Linking one or several domains to each other in Doppler will allow you to know the On-Site Tracking of your contacts on the different pages of your website and link that navigation to a contact’s email address. This tool will add an extra in favor of your email marketing strategy. Let’s see how to link […]

Easycommerce: así se integra con Doppler

  • By Gonzalo Garcia
  • Category Email Automation, Integrations

¿Quieres estar en contacto con tus clientes de tu tienda Easycommerce de manera práctica y organizada? ¡Tenemos grandes noticias! Easycommerce se integra con Doppler para ayudarte a potenciar tu estrategia de Email y Automation Marketing en e-commerce. Te contaremos cómo sincronizar tus cuentas para obtener el máximo de ambas plataformas. La integración se hace tanto […]

Jumpseller: step-by-step guide to integration

  • By Gonzalo Garcia
  • Category Integrations

Through this e-commerce platform you will be able to sell your products or services and with the advantage offered by its link with various channels such as Facebook, Instagram and Google Shopping, it allows you to publish and disseminate your business more easily. If you want to know much more about how to integrate your […]

How to create and edit “New Editor” templates

  • By Gonzalo Garcia
  • Category Editor