How to integrate your VTEX store

By integrating your VTEX e-commerce store with Doppler you can synchronize both platforms and send messages automatically to all the contacts you generate in your store.

Building your database is just the first step to generating revenue in your online store. Once you gain those contacts that subscribe on your website, but don’t buy, the next thing is to feed them to end up becoming customers. 

Then it only remains that you create Email Campaigns & Automation Marketing to reach each one with the right message at the right time. With the integration of VTEX and Doppler you’ll create emails in minutes by automatically importing products into your store.

What if you could also schedule automatic and dynamic Abandoned Cart and Visited Product emails to bring your visitors back to your e-commerce? This is also possible!

How to integrate your VTEX store with Doppler step by step 

Before you start you need the application key and the token of your VTEX store. Here you will find the step by step how to obtain them. These credentials can only be generated by the Sponsor user, the one listed in the Contact section of your account on VTEX. 

Application key and token on VTEX

1 – In the left menu go to the “Account Management” section and select “Application Keys”. In the screen that appears you must click on the button “Manage my Keys”.

2 – In “My Keys” choose “Generate New”.


3 – In “Generate New Application Key” a space is displayed to enter a label to identify the use you will give the key. We call it “Integration of Doppler and VTEX”

4 – Before continuing you need to assign roles to define who will have permissions with this key. Go to “Add roles”

5 – A pop up appears on the screen. Choose the role or roles you want to authorize and select “Add roles”.

6 – You return to the screen in step 4, but this time select “Generate”.

7 – Ok! You have your application key and your token. For security reasons the token is displayed only once, so we recommend that you copy it and save it in a safe place. 

8 – You can check the Application Key from “Account Settings” > “Account” > “Security”.

For more details about Application Keys in VTEX see their specific help on the topic.

If you prefer to create a profile with restricted access to synchronize VTEX with your Doppler account, we suggest you contact our Customer Service team to verify the permissions you should have.

Integration of VTEX from Doppler

Once you have obtained the application key and token from your VTEX account log in to your Doppler account to finish the process. If you don’t have it yet, you can create it for free

1 – Enter the Control Panel.

2 – Within the “Control Panel” go to the “Native Integrations” section. Select the VTEX logo.

3 – On the screen below fill in the empty fields with the data you obtained from your VTEX account and then select “Connect”.

4 – Your accounts are already connected. The next step is to choose the VTEX entities you want to sync and the Doppler lists where you want to copy your contacts from your store. 

If you haven’t created the list yet, in this article you will find the step by step video and text to make it very easy. 

5 – When both fields are selected, proceed with “Synchronize”.

6 – Then you have to map the fields that will occupy the contact data of your account in VTEX when importing them to Doppler. Select “Next” at the bottom of the page to start importing.

It is essential to create in Doppler the Custom Fields associated with the data you want to import. For example, if you want “Address” instead of “Email” to appear in the contact, create this field in your Doppler account.

You will see this when it is finished:

Once the synchronization is finished you can check in “Lists” > “Contacts” that the imported contacts are identified by their origin. 

One more recommendation! There are two key automations to attract visitors to your store who have abandoned their product cart, or who have viewed one or more items, but have not initiated the purchase. Consult these help to enhance your strategy:

Have a great campaign!

Any questions? You can contact our Customer Service team by WhatsApp. We are here to help you.

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