Do you need to add a link into your Campaign? By using this functionality you can include your user’s email in one of your campaign’s link. This will allow you to personalize your customer’s experience, identifying them and redirecting them to where you need, whether to your website, online store, social networks, among others. See […]
Starting in February 2024, Gmail and Yahoo will make changes focused on DMARC authentication that could affect the deliverability of your emails. Let’s see in this article how to adapt your campaigns to these settings. The key change is that from now on, the authentication protocol (DMARC) will have stricter measures in order to prevent […]
There are three ways to embed the tracking script on your website, which is required for Site Behavior Automations and Push Notifications. The easiest way is through certain integrations, as the script is automatically installed when you integrate. Another option is through the Google Tag Manager and we will see it step by step. Finally, […]
Linking one or several domains to each other in Doppler will allow you to know the On-Site Tracking of your contacts on the different pages of your website and link that navigation to a contact’s email address. This tool will add an extra in favor of your email marketing strategy. Let’s see how to link […]
Are you a student and do you use Doppler to learn about Email Marketing? If so, you should take into account some tips to make your shipments without any inconvenience. We share with you our main Use Policies in Email Marketing workshops, courses or training campaigns with Doppler. Create your account with a personal domain: […]
Why don’t my contacts receive the SMS I sent
If you notice that your SMS shows Delivered, but your recipients never received them, it is possible that the delivery providers have restricted your content. If this is your case, we will help you understand why it happens and how to solve it 🙂 What are shipping providers At Doppler we use different telecommunications operating […]
Smart Subject module: features to improve its effectiveness
Doppler adds a Smart Subject module in order to improve the Open Rate of your Email Marketing Campaigns. It has several features based on data analysis, to predict and achieve those good results.
Integrate BigQuery and visualize personalized reports
Thanks to this integration, information about Campaigns goes to BigQuery and it travels from there to a Data Analytics tool in order to visualize personalized reports.
Contact Policy: what is and how to configure it
Thanks to this feature, you can limit the number of Campaigns your Contacts will receive from you in a period of time, and define a rule according to your strategy.
Average Campaign Sending time according to number of Contacts
El objetivo de este artículo es informar los tiempos de Envío de Campañas de acuerdo a su tamaño, para que puedas tener una idea aproximada de cuánto tiempo llevará completar el Envío.
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